Using broadcasting as a medium to educate and motivate
No stranger to hard work, and ultimate success, Crista is now working on bringing her passions together and using broadcasting as a medium to educate and motivate others. She feels a responsibility to give back her knowledge to the sporting community while also helping wider audiences understand her native Africa, its wildlife and diverse cultures and the need for continued conservation. With her resilience forged from her athletic career, Crista will continue into this second career with the tenacity needed for success.
By leveraging her sporting success and involvement in charitable endeavors, she has already made early in-roads into this new career direction. Crista has recently presented on Channel 4 a small documentary at the Crufts Dog Show, worked along side veteran presenters like Clare Balding and commenced a pilot program presenting UK University sports. Another noteworthy success is Crista’s recent completion of self-funded documentary working with the Galana Wildlife Conservancy to highlight the history of the native Watha people. This documentary focuses on the changes forced on these tribal warriors and their continued relationship with the animals and land of the Galana region. Crista also worked with BT Sport as a roaming reporter during the Summer Internationals of the England Women’s Hockey team against the top two nations in the world. Here she refined her ability to interview, illustrate creativity and brought her own unique personality to enable the viewers to see a different side to the sport.
Crista’s longterm vision is to initially work across an array of sporting platforms, given the opportunity to bring her energetic, probing, yet articulate nature to people’s TV screens worldwide. In addition, she will also pursue her interests in making the viewing public more aware of her passions for conservation of African wildlife and creating sustainable solutions for life.